AXA launches strategic program to build a digital business platform

Global insurer AXA has announced the launch of a strategic program to build a digital business platform, which will bring together different services to transform the company’s value proposition to better serve its business customers, in line with the Driving Progress strategic plan. 2023 from AXA.

The platform’s ambition is to take full advantage of the combination of real-time data and analysis collected by satellites, drones, sensors, with AXA’s expertise in risk prevention services and underwriting capabilities. and business claims.

Additionally, AXA also said that the platform will also feature two initial programs.

The first program is AXA Smart Services, a network that will provide risk information, risk management capabilities and new services to support commercial clients.

This program will be able to offer customers the possibility of monitoring all of their fixed and transiting assets in real time, while giving them access to appropriate prevention and value-added services.

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The platform’s other initial program is AXA Climate, an open science and data-driven ecosystem that provides a range of sustainability services, which includes training, insurance, consulting and financing for large companies and public and financial institutions.

Georges Desvaux, Director of Strategy and Development at AXA, declared: “We are at a turning point in our innovation strategy. Having accelerated the development of our expertise and our culture of innovation across the company, we now want to integrate a complete, data-driven ecosystem of services in our key markets, aligned with our main priorities. strategic.

“The digital commerce platform is a quintessential embodiment of this strategy, as is the digital health platform we successfully launched last year across Europe. These two initiatives mark a new step in our innovation journey aimed at continuously improving our offers and services for our customers.

Scott Gunter, CEO of AXA XL, added: “Our ambition is to develop an innovative global solution that brings value to our corporate clients through protection and prevention. We recognize that traditional insurance is no longer the only answer to our clients’ evolving risks.

“With Digital Commercial Platform, we are building a platform for insurance and risk management services that will transform our value proposition and the way we operate to serve our customers. We believe this is increasingly what customers need and will seek from their insurance partner.

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